chief marketing officer
noun [ C ] (also Chief Marketing Officer) uk/ˌtʃiːf ˈmɑː.kɪ.tɪŋ ˌɒf.ɪ.sər/ us/ˌtʃiːfˈ mɑːr.kɪ.t̬ɪŋ ˌɑː.fɪ.sɚ/ (abbreviation CMO)
营销总监，首席营销官
the person in an organization who has the most important position with responsibility for the organization's marketing (= advertising and selling its products or services)
He is chief marketing officer at a US-based company that designs trading software for Wall Street banks. 他是一家为华尔街银行设计交易软件的美国公司的首席营销官。
Samsung India has appointed a new Chief Marketing Officer. 三星印度分公司任命了新的营销总监。
- More examples
- The typical chief marketing officer of a US corporation now lasts less than two years in the job, he says.
- She arrived eighteen months ago at the company as chief marketing officer, but did not introduce her first ad campaign until April of this year.
- These days, chief marketing officers and the people who work for them are under increased pressure to make marketing more of a quantifiable science than a mysterious art.
- These innovations have all been introduced with an eye to fulfilling customers' future needs, chief marketing officer Kendall Collins said.
- It is the job of the chief marketing officer (CMO) to keep the company on a growth path.