clincher
noun [ C usually singular ] uk/ˈklɪn.tʃər/ us/ˈklɪn.tʃɚ/
起决定作用的事物
something that helps someone make a decision
It was the offer of a large discount on the TV that was the real clincher. 非常优惠的折扣价格最终使我们决定买这台电视机。
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