gimmicky
adjective disapproving uk/ˈɡɪm.ɪ.ki/ us/ˈɡɪm.ɪ.ki/
耍推销花招的;作噱头的
using something that is not serious or of real value to attract people's attention or interest temporarily, especially to make them buy something
gimmicky foods/fashions 靠营销伎俩吸引人的食品/时尚
Modern-day productions of Shakespeare can too often seem gimmicky. 莎士比亚作品的现代版往往太爱作噱头。
See: gimmick
- More examples
- Some people say that reality television like this is a bit gimmicky.
- He is certain he has invented more than just a gimmicky fad.
- The producers decided that the stunt was too gimmicky.