impulse buying
noun [ U ] uk/ˈɪm.pʌls ˌbaɪ.ɪŋ/ us/ˈɪm.pʌls ˌbaɪ.ɪŋ/
冲动购买
the act of buying something that you had not planned to buy, because you suddenly want it when you see it
They display chocolates next to supermarket checkouts to encourage impulse buying. 他们在超市收银台旁边放上巧克力，鼓励冲动购买。
A lot of shopping is impulse buying. 很多东西都是冲动之下购买的。
See: impulse buy
- More examples
- In-store displays highlight individual items and encourage impulse buying.
- People are doing less impulse buying than in the past.
- If you shop from home, you’re likely to avoid the impulse buying that can happen at a store.